PROJECT:
Hunter Valley: Secret Experiences
CLIENT:
ABOUT
This is part of a Hunter Valley series for Tourism Australia, focused on the region's secret experiences, from hot air balloon rides at dawn to dining spots most people never find. It was made for social, quick and built for the feed rather than a long film.
APPROACH
We shot it social-first, looser and faster, chasing the experiences rather than staging them. The aim was content that feels discovered, the kind that stops a scroll and makes the Hunter Valley look like a place worth booking rather than a brochure.
IMPACT
The series gave Tourism Australia social content built for the platform from the start, not a film cut down to fit one. Shooting native to social meant the pieces moved the way they needed to, and gave the Hunter Valley a presence in the feed and an inviting visual experience.
Let’s create something worth watching.
Let’s talk