PROJECT:
Cape Lodge: The Estate and the Coast
CLIENT:
ABOUT
About: Cape Lodge is the country estate of the Margaret River wine region: 22 rooms and a lakeside restaurant set on 40 acres of gardens and vines, operated by Z1Z, the hospitality arm of Tattarang. We produced a brand video covering what a stay there is made of. The food, with the restaurant and its produce at the centre. The rooms and grounds. The estate's own vineyard, with tours and tastings among the vines. And the coast a few minutes down Caves Road, where the region's beaches and headlands round out the trip.
PHOTOGRAPHY
APPROACH
Cape Lodge sells quiet, so the film had to move at the property's pace. Slow coverage of the lake and gardens, the kitchen working with local produce, morning light in the rooms, glasses among the vines on the estate's own tastings. Then the coast changes the register, with the ocean bringing scale and energy the estate deliberately keeps out, and the cut between the two is what makes the destination feel complete. A guest books the stillness and the wildness together, and the film shows both belong to the same trip.
IMPACT
Cape Lodge gets a film that sells the whole reason to drive three hours south, covering the estate and the region in one piece. For us it adds one of Australia's known luxury lodges to the hospitality work, for an operator whose portfolio runs national. Z1Z sits inside the Tattarang group, and work that holds up at this level tends to travel across a group like that.
Let’s create something worth watching.
Let’s talk